Aims to revolutionize the weight loss industry with unique medication panels and high-touch care.
Telehealth
50 - 200 people
6 months
UX/UI Design
To transform Alfie into a digital sanctuary for those committed to weight loss, providing a seamless and engaging telehealth experience.
By reimagining UX/UI, we turned it into a hub of precision weight loss care. The platform is now deeply functional, leading to more in-app engagement and stellar patient reviews.
Alfie went from being just another telehealth service to becoming a high-touch care destination for weight loss. Expectations exceeded and now poised for growth.
To craft an intuitive, user-friendly digital platform that provides a comprehensive telehealth experience for weight loss.
The aim is to seamlessly connect patients with healthcare providers, facilitate tailored medication prescriptions, and offer real-time tracking features that empower both patients and providers to collaboratively achieve successful, long-term weight loss outcomes.
Alfie aims to revolutionize the weight loss industry with unique medication panels and high-touch care. Headquartered in New York, their mission is to provide personalized weight loss solutions through telehealth.
Alfie offers a variety of prescription medications tailored to your individual biology. If eligible, your Alfie provider may prescribe a combination of a variety of medications such as:
The objective for this project was not a straightforward one. It called for an intricate mesh of medical science, user experience, and real-time data analytics. We needed to develop a platform that was both medically sound and user-friendly, incorporating state-of-the-art telehealth features while also being engaging enough to encourage long-term use.
To meet these challenges, we had to blend top-tier UX/UI design with a robust understanding of the healthcare landscape and regulatory considerations.
Harmonizing patient-provider interactions for a seamless care journey
Translating complex medical data into easily digestible information
Simplifying medication selection and monitoring for providers
Our approach to solving Alfie's unique challenges was rooted in data analytics and iterative design practices. We kicked off the project by diving deep into user analytics, market trends, and medical research to form a foundation for our design decisions.
Armed with data, our design team went through multiple cycles of prototyping, user testing, and refinement. Each stage was an opportunity for evaluation and adjustment, ensuring the end product was not only visually appealing but also functionally effective and medically accurate.
Conducted extensive UX research to understand the needs and motivations of both patients and providers
Crafted intuitive dashboards and menus for effortless navigation
Developed 1:1 video session interfaces and real-time messaging to streamline patient-provider communication
Following our design overhaul, Alfie's user engagement soared by 25%, and the drop-off rate during the onboarding process reduced by 15%. The platform has evolved into a more navigable and intuitive space for both patients and providers.
User engagement: Increased by 25%
User satisfaction: Average rating of 4.7 post-redesign
Scalability: Design is adaptive and ready to scale as Alfie expands its services