Revolutionary platform that matches warehouses with available space to shippers seeking storage and fulfillment solutions.
Logistics tech
50 - 200 people
6 months
UX/UI Design
To revolutionize PopCapacity’s entire digital footprint, from the user interface of the platform to onboarding sequences and marketing websites, making it the go-to platform for matching warehouses and shippers.
By meticulously designing every touchpoint of the user journey, we turned PopCapacity into a magnet for both warehouses and shippers. The outcome? A spike in user engagement and a notable increase in successful partnerships.
We refined PopCapacity into a visually stunning, yet supremely functional platform. From intuitive user interfaces to compelling landing pages and onboarding experiences, our design solutions have paved the way for PopCapacity to scale with confidence.
The objective was to design an intuitive, reliable, and feature-rich marketplace that serves as a one-stop solution for both warehouses and shippers. We aimed to eliminate the complexities and friction traditionally involved in finding the right logistics partner, making the experience as seamless as possible.
We were responsible for a holistic design approach, touching everything from the platform’s dashboard, search features, and profile pages to the landing pages and marketing collateral.
PopCapacity is a revolutionary platform that matches warehouses with available space to shippers seeking storage and fulfillment solutions. Based out of Alpharetta, their vision is to scale the logistics and supply chain industry with smart technology.
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Overhaul the dashboard to make it intuitive for both user roles
Redesign the complex filtering and searching mechanisms
Create persuasive and informative landing and marketing pages
Engineer an onboarding experience that educates and converts
Introduced a dual-role dashboard with a seamless toggle feature
Simplified complex filtering options without sacrificing their utility
Crafted visually captivating landing pages that tell the brand's story effectively
Designed an interactive onboarding experience to guide new users effortlessly
User engagement: Increased by 25%
User satisfaction: 4.9-star rating post-redesign
Successful matches: Increased by 15%
Landing page bounce rate: Reduced by 20%